London festival

ALT + LDN announces new London alternative hip-hop and rock festival


he first British festival dedicated to “alternative hip-hop and rock” will land in south London this summer.

The Kid Laroi, Princess Nokia, Ski Mask The Slump God, Smokepurpp, Mario Judah and many more will also be appearing. The full lineup to date is below.

ALT + LDN will come the day after another new festival arrives in the park – Yam Carnival, slated for August 28, which will feature Davido, Kehlani and NSG.

And this is the latest addition to what is shaping up to be a busy festival summer, as the industry makes up for lost time following the wave of cancellations in 2020. The likes of Field Day, All Points East, Mighty Hoopla , We Are FSTVL and others all have confirmed plans for later this year.

However, uncertainty remains as to the viability of some festivals without the help of a government-backed insurance scheme. Earlier this month, Boomtown, the multi-day festival that usually hosts 66,000 people at its Winchester site, canceled plans for 2021 due to a lack of state support.

ALT + LDN range so far

  • Playboi Carti
  • Architects
  • Lil yachty
  • Kid Laroi
  • Kelly machine gun
  • Small sky
  • The Slump God ski goggles
  • Sleep Token
  • Bexey
  • Pierre Bourne
  • Landing of Teezo
  • Yxngxrl
  • Mario Judah
  • Princess Nokia
  • Smokepurpp
  • Bob vylan
  • Dana dentata
  • Mimi barks
  • Zand
  • Clever
  • Wise sam
  • Benny Mail
  • Debe
  • girl
  • Willow Kayne