London party

Channel your inner Gatsby in this $23.2 million Art Deco gem

London is full of spectacular prime properties, and following changes to UK travel rules, it is now much easier for travelers from the UAE to come and see them.

Nationals The series of luxury properties in London serves to whet the appetite, and this month we take a look at a four-bedroom Art Deco property, full of original features.

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Hamilton Terrace, St Johns Wood, London, NW8 9UJ – £17.25m ($23.2m).

The key details

A beautiful three-story, 6,750 square foot Art Deco detached home built in 1938.

The master bedroom takes up the entire first floor and includes a large bedroom, two his and hers walk-in closets, a bathroom, and a gym or lounge area (depending on how energetic its occupant feels). The floor also offers access to a terrace overlooking the garden.

There are four further double bedrooms – all en-suite – on the second floor. Portholes illuminate the staircase with natural light.

The garden level includes a spacious gallery ideal for a home office or studio.

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It also has a master suite, a laundry room and an integrated garage.

The landscaped garden measures approximately 125 feet with an outdoor heated pool and seating area. The house has planning permission for an additional 5,000 square feet.

What the broker says

What sets the property apart from the crowd?

Its history is what makes this property particularly special – Hamilton Terrace is an extremely popular street and many of the properties along the road are Victorian, so the fact that it is an Art Deco house sets it apart.

The house was commissioned to be built for a prominent London couple, the Marques and Marquesa of Casa Maury, in the late 1930s, and still has many of the original features they installed, such as lighted bookshelves and portholes.

Marks and Marks are also said to have regularly entertained some of the twinkling stars of the day at the property.

Winifred May, Marchioness of Casa Maury, was a renowned English socialite.  Photo: Wikimedia Commons

It has definitely retained that feeling of being a brilliant home to host guests, especially as the accommodation is entirely on the ground floor and leads out to the garden and heated outdoor swimming pool. You can imagine someone could throw great parties here.

Are there similar houses in London?

It’s unusual to see a house in this part of London that combines Art Deco elements with this sense of scale and specification.

The sale definitely presents an exciting proposition for someone. Particularly in the super-prime market we see buyers who want the scarcity factor in a property and Hamilton Terrace certainly meets that requirement.

What type of buyer would the property be best suited to?

It is a fantastic and versatile house in terms of accommodation. This could work well for a family, especially as it is in a great location for some of the best schools in London, but we also expect it to appeal to the international market which may be attracted by the increased number of rooms for them and their guests. The master suite is incredibly impressive – it takes up the entire first floor with his and hers walk-in closets, a bathroom and a balcony overlooking the garden.

Hamilton Terrace is beautifully presented but also offers someone the opportunity and flexibility to create a home that suits them and their future needs. There is currently a studio on the ground floor, but this could make a large games room, cinema or staff accommodation.

The wider area of ​​St John’s Wood combines proximity to central London with a neighborhood feel and is home to many delights, including the home of cricket, Lord’s.

Lord's is just a cricket ball's throw from Hamilton Terrace.  Getty Images
Why is now a good time to buy in London?

The high end of London’s prime property market is the strongest I’ve seen. Our researchers recently reported that the London market just saw record levels of activity of over £5 million ($6.8 million). There is strong demand at the high end, especially as buyers recognize the value to be had given that prices are now around 20% below their peak.

Zach Madison, Director, Savills St Johns Wood and Estate Agent, Hamilton Terrace

Updated: January 25, 2022, 6:46 a.m.