London celebrations

COVID-19: Christmas Eve Attendance Falls More Than 30% In Central London Amid Fears Over Omicron Spread, New Data Says | UK News

Central London saw the biggest drop in footfall in the entire country, as concerns over the spread of the Omicron variant kept buyers at home.

The number of shoppers in the capital was 30.3% lower on Christmas Eve morning compared to the previous Friday, new data from Springboard showed.

A similar trend was observed in the country’s city centers, with a 10% drop in the number of visitors compared to the previous week.

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Attendance in London is more than a fifth below what it was on Christmas Eve in 2019, before the pandemic hit.

However, increased activity at other sites, including malls, shopping parks and market towns, resulted in an increase in overall store footfall on Christmas Eve morning.

Retail parks saw nearly 24% more shoppers, which Springboard says can be attributed in part to trips for food and groceries before Christmas celebrations.

“However, since the onset of COVID, retail parks have always been more resilient in retaining shoppers because they are large, open spaces, with large stores that make shoppers feel safer and less nervous.” , they said.

Data, particularly from London, demonstrates the impact of the spread of the variant coronavirus Omicron, which is rampant in the capital.

Fewer restrictions mean attendance in central London is 42% higher this year than it was in 2020.

Despite this, the number of visitors is more than a fifth lower than it was on Christmas Eve in 2019, before the pandemic struck.

However, Springboard figures show that retail is recovering, with overall footfall up 30% from a year ago.