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Star Wars fans tempted bybetter hurry, since the company is no longer making them.
The maker of toy robots is emptying its inventory of licensed Disney products and won’t be producing more, CEO Paul Berberian told The Verge on Monday. So that’s it for BB-8, evil twin , and .
Sphero confirmed it won’t be renewing its Disney licenses and teased a new product to be revealed at CES in January.
“In 2019, we will not be renewing our Disney licenses,” said Berberian in an emailed statement. “Look for a new product to be announced at CES that inspires creativity and taps into the A of STEAM learning.”
Sphero’s three-year partnership with Disney is coming to an end as the company has found the licensed-toy business too resource-intensive. Berberian said sales of the robots were brisk in the immediate aftermath of the movies they were tied to, likeand , but their popularity ebbed greatly as the movies left the pop culture limelight.
On Sphero’s site, a note attached to listings for all its licensed Disney robots says: “This is a legacy product and no longer in production.”
Sphero will keep supporting the apps linked to its licensed products for two years or more, Berberian noted. But make sure you don’t wait too long to.
The Boulder, Colorado, company will continue to, since products in that sector tend to grow more popular over time, and to focus on .
This is the lab where Sphero BB-8 and R2-D2 droids are made
See all photos
First published Dec. 18, 5:50 a.m. PT.
Update, 11:09 a.m. PT: Adds confirmation and comment from Sphero.
: By someone who (gulp) has never seen it
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